Italy Celebrates Ferrari this September

European premiere of Ferrari Stradale

For the last two weekends in September, Ferrari is offering car and racing enthusiasts a glimpse of its unique world in a spectacular exhibition to be held in the Italian town of Maranello, where these extraordinary vehicles are made. Baroque Ground has all the details

The exhibition, called Universo Ferrari, will offer visitors an unprecedented and exclusive look at the world of Ferrari. A special structure has been built to house Universo Ferrari, located near the Fiorano circuit where visitors can further experience a number of Ferrari activities and view some of its most iconic vehicles up close, including the Scuderia Ferrari as well as other latest Ferrari models such as the SF90 Stradale, Ferrari’s new series-production super car hybrid. This exhibition is also the Stradale’s European premiere and offers a rare opportunity to take a closer look at Ferrari’s latest innovation.

Universo Ferrari, which will be held on 21 and 22 September and again on 28 and 29 September, is the first exhibition to specifically explore the world of Ferrari. Areas in the specially built structure will be dedicated to all of Ferrari’s activities, from its Classiche division to its GTs and racing cars, as well as the Scuderia Ferrari.

Maranello’s Ferrari Museum offers a unique and enthralling voyage of discovery for fans and enthusiasts with an exhibition that tells the car’s story and its fascinating history. Visitors can experience what it’s like to sit in a semi-professional Formula 1 Scuderia Ferrari simulator and get a taste of the exhilarating ride that Formula 1 drivers experience during a Grand Prix race. This virtual experience is an unmatched one, part of the museum’s special ‘Museu Fan Experience’ that also includes the adrenaline of a group pit stop with photos as well as entrance to the museum, a personalized Ferrari badge with one’s name and a complimentary Ferrari cap.

The Universo Ferrari exhibition also offers an exclusive Ferrari shuttle service to visitors that is included in the ticket price. The exhibition is open to both private visitors as well as the public on the dates mentioned, which are public viewing days.

Maranello, the birthplace of Ferrari, is located in the region of Emilia-Romagna in Northern Italy. It is home to both the Ferrari Museum mentioned above as well as Ferrari’s manufacturing plant.

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